Let's talk about gifts for men! Depressing, isn't it? Sure, there are lads' gifts, there are even blokey gifts, but what about just a decent gift for a man? A gift you wouldn't hand over with that air of embarrassment or a gift you wouldn't open and feel compelled to say 'no... this is great... really!' Which is why we're here! Jay is a new brand, but we have big ambitions. We want to create great gifts reflecting the broad interests of today's men and that don't presume we're all sport mad.